Coty subsidiary files lawsuit against Kering over Gucci licence after L’Oréal deal

By Lynsey Barber | Published: 11-Nov-2025
Regulatory Finance

Kering recently signed a new deal with L’Oréal to create fragrance and beauty lines for Gucci after its current partnership with Coty ends

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A subsidiary of Coty has filed a lawsuit against Gucci and its owner Kering.

Coty currently holds the licence to produce Gucci’s beauty and fragrance lines, which includes scents such as Gucci Guilty and Gucci Bloom.

Kering struck a new deal with L’Oréal in October that includes the rights to enter into a 50-year exclusive license for the creation, development, and distribution of fragrance and beauty products for Gucci.

This will commence after the expiration of the current license with Coty, Kering stated at the time the L’Oréal deal was announced.

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