Concept4 Group

Concept4 has been the trusted beauty supplier for brands and retailers seeking high-quality cosmetics, beauty accessories, fashion accessories, packaging, and lifestyle goods for over 20 years. Concept4 provides innovative and sustainable solutions in design, product development, sourcing, and production, empowering brands to thrive by delivering essential market insights and enabling them to focus on their core marketing and sales efforts

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Quality products with a conscience 

Cosmetics

Full‑service cosmetics offerings that spans mass to luxury, featuring custom or ready‑to‑launch formulations across face, eyes, lips, and nails.  

We combine trend‑driven innovation, sustainable and clean formulation options, and globally compliant development with turnkey packaging solutions—empowering brands to create standout products with speed, creativity, and confidence.

Fashion accessories  

Trend‑led fashion accessories developed with deep global insights and end‑to‑end design expertise. From bags, pouches, scarves, hats, and socks to jewelry, hair accessories, and seasonal statement pieces, we create commercially driven, brand‑aligned ranges designed to sell.  

With rapid sampling capabilities, access to innovative materials, and a strong focus on sustainable options—including GRS, Oeko‑Tex, and GOTS‑certified materials—we deliver standout private‑label accessories and viral beauty merch that keep your brand ahead of what’s next. 

Beauty tools

Full spectrum of beauty tools—from precision makeup brushes and applicators to facial massagers, bath and body tools, mirrors, and wellness innovations.  

Backed by trend insights, sustainable material options, and customizable or ready‑to‑go designs, we help brands create standout tools that align with today’s beauty rituals and tomorrow’s trends.

Lifestyle

Our range spans wellness and fitness items, giftable home décor, candle and bathroom accessories, and essential beauty‑brand merch—all developed with thoughtful design, versatile materials, and sustainable options to meet the expectations of today’s style‑conscious consumers. 

Primary Packaging and Secondary Packaging 

We deliver design-led primary and secondary packaging solutions that balance innovation, functionality, and brand‑elevating design.  

From airless systems, refillable formats, bottles, jars, and compacts to rigid boxes, foldable paper structures, advent formats, pouches, and decorative finishing elements, our packaging is engineered to protect, delight, and differentiate. With a strong focus on sustainable materials and creative brand expression, we help beauty businesses bring memorable, retail‑ready packaging to life.

Toiletries

A comprehensive range of toiletries spanning hair care, bath and body, scrubs, masks, nail care, and fragrance.  

We support brands and retailers with full‑service development—from custom formulations and fragrance creation to packaging and compliant product builds—alongside bespoke gift sets and advent calendars that drive retail excitement. 

Fragrance

We develop distinctive fragrance concepts in collaboration with leading perfumers, offering globally compliant formulations across candles, diffusers, scented ceramics, oils, and wellness‑focused gifting.  

With strong trend insight, sustainable material options, and full product development support, we help brands create memorable scent experiences that stand out in the market.

We’re B Corp certified and part of top 1%!  

We are committed to embracing sustainable and ethical practices throughout our operations. Acting as agents of change, we work closely with suppliers to elevate standards and discover innovative solutions for developing sustainable products. By enhancing our environmental performance, we assist our customers in reaching their sustainability objectives. 

Concept4 Group

Our CEO Pascal wins the Outstanding Sustainability Leadership Award 2025! 

Concept4 Group

Services 

1. Trend Research

We have a dedicated team to assist brands with trend research by providing in-depth insights into industry trends and market dynamics. We analyze consumer behavior, emerging trends, and competitive landscapes to identify key opportunities and translate these insights into actionable strategies, enabling brands to adapt to market demands and remain relevant.

2. Sourcing

With our strategic proximity to factories in Asia, we act as a key buying and sourcing office for global brands, offering a diverse range of product options. By streamlining the sourcing process, we empower brands to expand their product lines and enhance their market presence, simplifying procurement complexities.

3. Product Design & Development

Our in-house design team is made up of multicultural talent dedicated to creating tailored products that address the unique needs and challenges of our clients. With expertise in 3D and 2D drawings, material and product development experts as well as structural packaging technologists we can bring your vision to life with high-quality products that resonate in the market!

4. Quality & Production

We ensure a reliable supply of high-quality products through robust quality control and proactive risk management. Our lab plays a vital role in this process, offering in-house testing and analysis to guarantee product integrity, which instills confidence in our clients as they navigate their supply chains. Additionally, our production facilities are equipped with the latest technology, allowing us to prioritize on-time delivery and consistency, ensuring that our clients receive their products as promised.

5. Vendor Compliance  

We implement clear standards and guidelines to ensure that all our vendors adhere to the highest ethical, quality, and safety practices. By conducting regular audits and assessments, we foster transparency and accountability throughout our partnerships. This approach reinforces trust within our supply chain and aligns with our clients' brand values, enabling a collaborative environment that prioritizes shared goals and responsible sourcing.

Get in touch! 

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info@concept4.net  

CEO Pascal Vieilvoye  

Concept4 LinkedIn  

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