Pure Beauty

Boots backs women-led beauty brands with dedicated section

Published: 4-Mar-2020

From Fenty Beauty to The Inkey List and Livia’s Kitchen, the UK retailer will unveil a new section on its website and host a live event starring high profile female founders

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Boots UK is putting its weight behind female-founded beauty brands with the launch of a dedicated section on its website.

The health and beauty retailer will debut the webpage on

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