Albéa teams up with L’Oréal on new eco-friendly packaging for La Roche-Posay

By Becky Bargh | Published: 4-Jun-2020
Packaging Sustainability Sun Care

The cardboard tube is said to reduce the amount of plastic used by 45%

Packaging giant Albéa has teamed up with L’Oréal’s La Roche-Posay to develop an eco-friendly cardboard tube.

The alternative packaging is said to use 45% less plastic compared with existing options and is made of FSC-certified cardboard.

The tube is being used for La Roche-Posay’s Lait Hydratant Ultra Protection Ultra Resistant sunscreen.

“We have adapted our manufacturing process to incorporate this new technology, replacing part of the plastic in the tube with cardboard. This is a first,” said Barbara de Saint-Aubin, Albéa Tubes Europe’s Managing Director.

The launch is expected to be the first of many new cardboard tubes created by L’Oréal and Albéa.

  • Companies:
  • L'Oreal
  • Albea
See more

You may also like

Sustainability

L’Oréal USA awarded three platinum certifications for corporate office

Read more
The US subsidiary of L’Oréal Groupe has earned LEED and WELL certifications at the Platinum Level for its California headquarters

Trending Articles

  1. Relutex
  2. SMCG's 3D Promo: Sleek & Sophisticated Glass Packaging Explore 30ml & 50ml Glass Beauty Care Packaging solutions from SMCG (Somang Glass) in 3D
  3. SMCG: producing the world's finest PCR glass packaging SMCG's current practice of using 60% PCR in every glass product they make is the highest level of PCR usage in the global market
  4. GEKA We are a leading manufacturer, supplier and wholesaler for innovative high precision beauty application solutions including mascara, lip gloss, concealer, micro brushes and beauty tools
  5. Coty publishes 2023 sustainability report: Is it on track? The brand owner has expanded its global parental leave policy, which will offer 14 weeks of fully paid leave for all employees regardless of gender

Upcoming event

Launch Lab: Future-Forward Cosmetics – Beyond Packaging 2025 - WEBINAR

17 January 2025 See all

You may also like

Sustainability

L’Oréal USA awarded three platinum certifications for corporate office

The US subsidiary of L’Oréal Groupe has earned LEED and WELL certifications at the Platinum Level for its California headquarters
Sustainability

L’Oréal launches fund to support supplier decarbonisation

The beauty giant has joined forces with Chenavari Investment Managers on the fund, called Solstice
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

Luxury beauty packaging to look out for in 2025

Luxe Pack Monaco, the prestige packaging trade event, took place in Monte Carlo this week, and Cosmetics Business was there scouting for the best cosmetic concepts and launches
You need to be a subscriber to read this article.
Click here to find out more.
Marketing

Niche SPFs are shaking up the sun care market

From sunscreen created for specific skin needs to bespoke campaigns that target select sport communities, this is why brands are getting much more personalised
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

Why your make-up may not be as recyclable as you think it is

From materials to shapes and more, Cosmetics Business discovers why cosmetic packaging might be rejected in recycling facilities and what you can do about it
You need to be a subscriber to read this article.
Click here to find out more.
Ingredients

YSL Beauty accelerates global sustainability initiative with new rewilding projects

The luxury beauty brand’s Rewild Our Earth programme, which aims to protect biodiversity, will fund new projects in Colombia and the Bahamas this year
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

The latest eco-friendly caps to top off your beauty products

From lighter weights to renewable materials, Cosmetics Business explores the latest eco-friendly caps on the market
Subscribe now