How can brands and formulators overcome these challenges and achieve their goals? According to Covalo and CLR Berlin, it all comes down to a deep understanding of the consumer, and mastering skin biology – the science behind the skin.
Join us for a free expert-led online webinar, “Creating High-Quality Skincare: How Understanding the Consumer and Skin Biology Drives Product Success,” taking place on Wednesday, November 20th at 10AM EST / 4PM CET.
This event will be moderated by Jen Novakovich, Founder of The Eco Well, and will feature expert panelists: Harald van der Hoeven, Director of Product Development at CLR Berlin,
Lanesa Mahon, Cosmetic Chemist & PhD Student, and Susanne Kolesova, Marketing Coordinator at CLR Berlin.
You’ll learn:
● What makes a good skincare product
● How to bridge the gap between science and consumer expectations
● Avoiding common “trendy traps” that brands fall into
● Skin biology insights
● How to fill the science gaps on your team
● How to communicate science in a way that resonates
● And so much more!
Learn all the secrets to creating high-quality skincare products that truly resonate with consumers, and enhance your product development and final formulations.
Join us! Sign up for free here