Toly debuts rotating mascara

Published: 6-Aug-2010
Manufacturing Packaging Colour Cosmetics

The latest addition to Toly’s portfolio is a rotating mascara, featuring a switch able to turn the brush in both clockwise and anti-clockwise directions and an inbuilt safety switch that automatically cuts off the rotation after 90 seconds if it has accidentally been turned on.

Also new from Toly is the Zeta line, a range of two-piece compacts with snap hinges available in three sizes, and two new standard compacts: the Guangzhou Palette and the Dynamic One Touch. The Guangzhou palette contains a lid base and platform and has a six pan layout with applicator recess. Meanwhile Toly’s Dynamic One Touch line has been extended with a larger compact featuring a specially created one-handed opening system involving side push buttons and integrated dampened hinge mechanism.
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Packaging

6 luxury beauty packaging trends from Luxe Pack Monaco

Read more
Prestige packaging show Luxe Pack Monaco returned this week and Cosmetics Business reports on the top trends set to shape the beauty space – from dermocosmetic designs and monomaterial solutions to preparing for PPWR

Trending Articles

  1. P.Louise Pinkmas event cancelled due to licensing issues The British beauty brand, founded by Paige Williams, confirmed that its highly-anticipated Christmas event due to take place in Manchester, UK, next month will not go ahead
  2. Sephora UK confirms launch date of Hailey Bieber’s Rhode in-store and online The model’s beauty brand will be available to buy in Sephora UK stores and online sooner than you think, following its successful debut with the retailer in the US and Canada
  3. Rare Beauty and Medik8 among Pure Beauty Awards 2025 winners The beauty industry's leading award ceremony honoured innovators in skin care, hair care, make-up and more, with Rare Beauty, Medik8 and Slate Body all being crowned winners
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    Opinion: Louis Vuitton’s strategic leap into beauty and brand protection – from monogram to make-up The brand’s debut make-up line La Beauté marks more than just another brand expansion – it is a strategic move that blends design heritage, intellectual property (IP) strength and luxury positioning, argues IP specialist Georgina Tanner

Upcoming event

Shanghai International Personal Care Expo

5–7 November 2025 | Shanghai, China See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Packaging

6 luxury beauty packaging trends from Luxe Pack Monaco

Prestige packaging show Luxe Pack Monaco returned this week and Cosmetics Business reports on the top trends set to shape the beauty space – from dermocosmetic designs and monomaterial solutions to preparing for PPWR
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

9 beauty packaging drops you need to know from this Parisian event

Paris Packaging Week took place this week and Cosmetics Business brings you its pick of cosmetic innovations and trends from the show floor
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

Luxury beauty packaging to look out for in 2025

Luxe Pack Monaco, the prestige packaging trade event, took place in Monte Carlo this week, and Cosmetics Business was there scouting for the best cosmetic concepts and launches
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

Luxe Pack Monaco: 9 key beauty packaging trends to take into 2024

Premium packaging trade show Luxe Pack Monaco returned to Monte Carlo this week – here is Cosmetics Business' pick of the top trends
Colour Cosmetics

Toly is introducing the upstage palette
Packaging

Toly launches Quadro Lipstick pack
Packaging

An elegant new palette from Toly
Subscribe now