
Tarte Cosmetics was founded in 2000 by Maureen Kelly
Tarte Cosmetics has been hit with backlash over a lavish influencer press trip it hosted in Dubai this weekend.
The US cosmetics brand invited 50 beauty influencers for an all expenses paid trip in collaboration with Sephora Middle East.
Alix Earle and Monet McMichael were among the prominent social media figures flown out to the city to celebrate the anniversary of Tarte’s first-ever product, the Cheek Stain.
But TikToker Lindsay Borow, who goes by