Samantha Trace’s namesake brand is preparing to launch a new initiative at its West Sussex eyebrow salon for customers who have had or are suffering with
Samantha Trace Cosmetics set to introduce Pay With A Smile initiative for cancer patients
The new service will give former or current cancer patients the opportunity to win a free eyebrow treatment every month
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Kourtney Kardashian’s Lemme launches collaboration with Starface
Read moreThe supplement brand has partnered with Gen Z-favourite pimple patch brand Starface to launch three limited-edition skus, exclusively available at Target
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Fragrance
Harry Styles’ Pleasing opens Amsterdam pop-up to explore the senses, including ‘scent arcade’
PleasingLand takes place in the Netherlands ahead of Styles’ ‘Together, Together’ tour kicking off in Amsterdam on 16 May, featuring areas to explore the beauty and apparel brand via touch, smell and sound
Marketing
Paula’s Choice named official World Cup Skincare Sponsor as beauty’s football fever sets in
The Unilever-owned skin care brand has launched a new campaign to promote the resilience of its product range in high-pressure situations during the 2026 tournament, kicking off the marketing with a short film
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Fragrance
Mona Kattan’s Kayali teams up with Calm to make wellbeing tools more accessible
The fragrance brand is giving customers three months of free access to Calm’s Premium membership with every purchase made throughout May, enabling them to access the app’s guided meditations, sleep stories and mindfulness tools