Sally Beauty sponsors Project Runway

Published: 9-Jul-2015
Colour Cosmetics

The company will showcase products and reward winner with a year's cosmetics supply

Sally Beauty has unveiled plans to sponsor Season 14 of Lifetime’s popular modelling reality show, Project Runway

As part of the deal, Sally Beauty will be able to showcase its products with sets featuring items exclusively available at Sally Beauty stores from brands including ION, Beyond the Zone, Hot Shot Tools and Silk Elements.

"This is an important step for Sally Beauty," said Chris Brickman, President and CEO of Sally Beauty Holdings. "We are investing in upgrading our brand and store experience, with a focus on our beautiful finds and beautiful prices backed by our love it or return it guarantee. And we have beauty advisers in every store who can help our customers find the best product for every hair and nail need. Project Runway is the perfect stage for us to showcase our salon-quality products and expertise."

Project Runway Season 14 will air on 6 August, with judges Heidi Klum, Michael Kors and Nina Garcia (pictured above). Sally Beauty will provide the winner of the series with a one-year supply of products and the opportunity to consult with Sally Beauty to create a limited edition FingerPaints nail colour collection.

  • Companies:
  • Sally Beauty Holdings
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Sally Beauty expands try-on AI technology to app and 500 US stores

Read more
The ColorView tool allows shoppers to virtually try on make-up and hair products from brands including Wella, Arctic Fox, COL-LAB and Ardell

Trending Articles

  1. Helen of Troy buys nail brand Olive & June for $225 million The brand owner will build on Olive & June’s consumer perception strength and help expand its availability
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Cosmetics Business Picks: 7 beauty launches out now Cosmetics Business rounds up the hottest launches in November, including a new Kayali fragrance launch and new dry shampoo from Biotech brand K18
  3. Game of Thrones actress Nathalie Emmanuel is fronting Armani Beauty Emmanuel will serve as the Global Make-up Ambassador for the Luminous Silk Foundation campaign
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    Move over Y2K, Rivals’ 80s glam is party season’s nostalgic beauty trend The success of streaming service Disney+’s adaptation of Jilly Cooper’s ‘bonkbuster’ could further boost eighties hair and make-up trends
  5. You need to be a subscriber to read this article.
    Click here to find out more.
    90s fragrance revival to help TikTok deliver ‘record-breaking Christmas sales’ Black Friday is predicted to deliver triple-digit growth on the platform, thanks in part to demand for nineties fragrances and viral make-up items

Upcoming event

Cosmoprof India 2024

5-7 December 2024 | Mumbai, India See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Sally Beauty expands try-on AI technology to app and 500 US stores

The ColorView tool allows shoppers to virtually try on make-up and hair products from brands including Wella, Arctic Fox, COL-LAB and Ardell
Regulatory

Sally Beauty confirms data breach affecting payment cards

The professional beauty supplier says its customers are its top priority
You need to be a subscriber to read this article.
Click here to find out more.
Regulatory

Sally Beauty faces second potential data breach

Company is working with law enforcement
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

90s fragrance revival to help TikTok deliver ‘record-breaking Christmas sales’

Black Friday is predicted to deliver triple-digit growth on the platform, thanks in part to demand for nineties fragrances and viral make-up items
Colour Cosmetics

Game of Thrones actress Nathalie Emmanuel is fronting Armani Beauty

Emmanuel will serve as the Global Make-up Ambassador for the Luminous Silk Foundation campaign
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Cosmetics Business Picks: 7 beauty launches out now

Cosmetics Business rounds up the hottest launches in November, including a new Kayali fragrance launch and new dry shampoo from Biotech brand K18
Colour Cosmetics

Helen of Troy buys nail brand Olive & June for $225 million

The brand owner will build on Olive & June’s consumer perception strength and help expand its availability
Subscribe now