Sally Beauty has opened up its 5,000th store in Fort-Worth, Texas. To celebrate the brand hosted a grand opening party.
Customers were offered expert consultations, prizes and samples. The first 500 customers were given a full size sample of Ion Styling Spray and were entered into a prize draw. Customers who purchased with a loyalty card were also offered a chance to win a $100 gift card.
Chris Brickman, President and CEO at Sally Beauty, said: "Our customers come in for salon-quality products that deliver results. This store opening allows us to expand our offering to provide the best products at affordable prices for every beauty need."