MPlus Cosmetics, a leading Italian contract manufacturer, presents Resonance — its innovative new collection, unveiled at MakeUp in New York 2025.
At its core, the collection blends high-performance, vegan formulas with skincare benefits. Designed to melt and evolve with every touch, the 17 textures offer a versatile, multi-sensory experience. From airy balms to luminous finishes, each product enhances the skin’s natural glow while delivering comfort and care.
Among the standout products are four hero innovations:
Skin Armony is a serum-primer hybrid with 94.9% natural-origin ingredients. Its quick-break emulsion releases micro-bubbles of actives that hydrate, smooth, and firm the skin. Shake before use to activate its transforming texture.
Halo Melt a multi-use balm for face and body that transforms from solid to cream upon contact. Enriched with antioxidant oils and a botanical complex, it delivers a luminous wet-glow finish and is designed for intuitive, sensorial application.
Deep Frequency is an ultra-black, waterproof mascara that builds dramatic volume and length. Infused with a biomimetic peptide, it supports lash strength over time. The custom fiber brush ensures precision and definition.
Tone Balm offers a sheer, glossy veil of color with a subtle plumping effect. Its melting texture is infused with “The Juice of Love,” a natural anti-aging extract that firms and energizes lips with every swipe.
With Resonance, makeup becomes movement — a celebration of individuality, rhythm, and connection.