Over 80% of women prioritise the fragrance of their hair products

Published: 12-Dec-2017
Fragrance Hair Care

New research reveals hair preference of women aged 30-60, and the link between hair and mood

You need to be a subscriber to read this article.
Click here to find out more.

The scent of a shampoo or conditioner might not be a product manufacturer’s top priority, however, new research has revealed that 83% of women think fragrance matters.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
See more

You may also like

Hair Care

QVC founder creates customised hair care solutions for over-30s

Read more
The HairRx Advanced Hair Care range lets consumers personalise products by choosing hair goals, scent and more

Trending Articles

  1. Estée Lauder Companies executive Kendal Ascher dies aged 56 Ascher had worked for the luxury beauty giant for more than 25 years, starting as Account Executive for Aramis Designer Fragrances in 1995, and most recently serving as VP and GM of the ELC’s luxury portfolio
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Jelly products are taking over beauty cabinets again thanks to elevated formats Jelly-textured beauty products are in vogue once again thanks to giants like Sol de Janeiro, Makeup by Mario and Milk Makeup delivering sophisticated new formulas that provide practical utility, high payoff and emotional resonance
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    Kérastase is rebooting Chronologiste range with breakthrough formula ‘Caviar of Longevity’ The L'Oréal-owned luxury hair care brand has upgraded its Chronologiste hair care range with a new focus on longevity, as well as debuting new product, Overnight Youth Serum
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    The beauty industry’s most impactful moments from the past 25 years In honour of the Pure Beauty Awards turning 25 this year, CB reflects on the most important moments in beauty over the past two-and-a-half decades, and what this means for the future of the industry
  5. You need to be a subscriber to read this article.
    Click here to find out more.
    Garnier signs supermodel Gisele Bündchen as first Global Ambassador to promote high-tech era Bündchen is the L’Oréal-owned legacy brand’s first global face in its 120-year history, with the partnership aiming to accelerate awareness of Garnier’s High-Tech Nature strategic vision of ‘wellness beauty without compromise’

Upcoming event

Cosmetics Product Safety Assessment Online Training: Module 5 'Packaging, Stability, Microbiology’

10 March 2026 | Virtual See all

You may also like

Hair Care

QVC founder creates customised hair care solutions for over-30s

The HairRx Advanced Hair Care range lets consumers personalise products by choosing hair goals, scent and more
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Cosmetics Business picks: 9 new beauty launches for March 2026

Skin care by Tatcha and Dr Barbara Sturm, fine fragrances from Chanel and Dolce & Gabbana and new era technology from Shark Beauty and FaceGym make up some of the biggest beauty launches from the past week
Research & Development

Initio Parfums Privés backs olfactory disorder research to help ‘restore human experience’

The French functional fragrance brand is supporting the Single Molecule Olfactory Testing and Training (SMOTT) project with Versailles Hospital and Université Paris Cité
You need to be a subscriber to read this article.
Click here to find out more.
Fragrance

The beauty industry’s most impactful moments from the past 25 years

In honour of the Pure Beauty Awards turning 25 this year, CB reflects on the most important moments in beauty over the past two-and-a-half decades, and what this means for the future of the industry
Sustainability

Weleda, Pinterest, Isle of Paradise and more among the Pure Beauty Awards judging panel

Entrants to this year's Pure Beauty Awards will be putting their products in front of our expert panel of judges for the 25th anniversary edition of the awards
You need to be a subscriber to read this article.
Click here to find out more.
Ingredients

Jelly products are taking over beauty cabinets again thanks to elevated formats

Jelly-textured beauty products are in vogue once again thanks to giants like Sol de Janeiro, Makeup by Mario and Milk Makeup delivering sophisticated new formulas that provide practical utility, high payoff and emotional resonance
You need to be a subscriber to read this article.
Click here to find out more.
Hair Care

Kérastase is rebooting Chronologiste range with breakthrough formula ‘Caviar of Longevity’

The L'Oréal-owned luxury hair care brand has upgraded its Chronologiste hair care range with a new focus on longevity, as well as debuting new product, Overnight Youth Serum
Subscribe now