Los Angeles nail care brand Orly is entering the high tech arena with EPIX, a new professional lacquer line that contains a novel smudge-fixing technology.
Orly debuts smudge-fixing technology
EPIX has the ability to self-correct
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Cushion compacts have risen in popularity. These are 2026’s best launches so far
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Battle of the lashes: why major beauty players are eyeing blockbuster mascara launches
Driven by innovation and premiumisation, the mascara category is outperforming amid softness in the wider make-up category, with players such as L’Oréal, Estée Lauder Companies and Coty all competing to claim the top spot