Oriflame says results exceed expectations

Published: 7-Apr-2008

The Swedish cosmetics group Oriflame has said its first quarter 2008 group sales are well above expectations in most markets following successful product launches, timing of catalogues and the Easter holiday. The company has decided to increase its sales forecast for 2008 as a whole to "well above 10%" in local currency terms. The operating margin is expected to improve despite problems with exchange rates.

The Swedish cosmetics group Oriflame has said its first quarter 2008 group sales are well above expectations in most markets following successful product launches, timing of catalogues and the Easter holiday. The company has decided to increase its sales forecast for 2008 as a whole to "well above 10%" in local currency terms. The operating margin is expected to improve despite problems with exchange rates.

See more

You may also like

Retail

MAC Cosmetics to launch in Sephora’s US stores for first time

Read more
The launch comes amid ELC’s efforts to revive flagging sales at both MAC Cosmetics and the wider business

Trending Articles

  1. P.Louise Pinkmas event cancelled due to licensing issues The British beauty brand, founded by Paige Williams, confirmed that its highly-anticipated Christmas event due to take place in Manchester, UK, next month will not go ahead
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Onion is the new hair and scalp health hero growing on TikTok The science-backed, Ayurvedic ingredient could peel its way into the mainstream in 2026
  3. Longevity dubbed ‘turd of anti-ageing rolled in glitter’ by beauty journalist Nadine Baggott UK beauty journalist Baggott’s comments come amid a boom in longevity science and products, with players such as L’Oréal, Estée Lauder Companies and OneSkin all tapping into the space
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    Bodycare saved by former The Body Shop CEO Charles Denton Denton most recently led the acquisition and turnaround of The Body Shop, and plans to reopen 30 to 50 Bodycare stores in the first half of 2026
  5. Sephora UK confirms launch date of Hailey Bieber’s Rhode in-store and online The model’s beauty brand will be available to buy in Sephora UK stores and online sooner than you think, following its successful debut with the retailer in the US and Canada

Upcoming event

Shanghai International Personal Care Expo

5–7 November 2025 | Shanghai, China See all

You may also like

Retail

MAC Cosmetics to launch in Sephora’s US stores for first time

The launch comes amid ELC’s efforts to revive flagging sales at both MAC Cosmetics and the wider business
Finance

Estée Lauder Companies’ Q1 sales beat estimates as turnaround takes hold in ‘pivotal year’

Stéphane de La Faverie, President and CEO of the Estée Lauder Companies (ELC), hailed a strong start to the year as his ‘Beauty Reimagined’ strategy begins to bear fruit
Fragrance

Friends star Courtney Cox’s Homecourt lands $8 million to take fragrance brand to ‘next level’

Fresh investment in Homecourt, led by venture capital firm Cult Capital, will help the actor’s home and personal fragrance brand grow, including expanding its current team
Ingredients

From waste to worth: how upcycled botanical actives are shaping the future of circular beauty

By integrating upcycled raw materials from other process or industries, Croda Beauty turns by-products into high-value botanical actives. A selection of natural ingredients demonstrates how circular innovation can deliver proven performance while optimising resource use, to meet the growing demand for responsible beauty driven by a new generation of consumers
Body Care

Liberty unveils The Beauty Studio, championing next-gen beauty and wellness innovators

The Beauty Studio will sit alongside the shopping destination’s renowned Beauty Hall in London, UK, offering a space for shoppers to explore a curated collection of ‘next-generation names’ in beauty and wellness
Colour Cosmetics

Charlotte Tilbury's seventh UK store focused on inspiring ‘next generation of pro artists’

The Puig-owned make-up brand’s new London-based store is ‘fully dedicated to empowering, educating and inspiring the next generation of pro artists’ and will highlight Tilbury’s artistry heritage
Hair Care

Celebrity hairdresser Adam Reed’s Arkive Headcare teams up with rugby club Saracens Women

The hair care brand’s collaboration with the England rugby team aims to create shared ‘social value and visibility for women’ in sport through content
Subscribe now