On-demand beauty services company blow Ltd has opened a crowdfunding round exclusively to its customers and investors of crowdfunding platform Seedrs. The round is live now and will run for 60 days or until the £750,000 fundraising goal is met.
Dubbed as the ‘Uber for beauty’, blow Ltd provides blow dries, make-up application, facials and nail services to consumers at locations of their choice such as their home, office or hotel in zones one, two and three of the UK’s capital London. Through its blow Ltd Fast Beauty on Demand app, available on iOS and Android, consumers are able to book services directly without having to go in-store or make a call.
Dharmash Mistry, CEO and Co-Founder of blow Ltd, said: “Revolution one was ‘media on demand’, revolution two was ‘products on demand’, we believe the next chapter is ‘services on demand’ enabled by mobile technology. blow LTD’s unique multi-channel model is centred around convenience and quality – either beauty services come to you or you can come to us, from 7am till late. Our 150+ professionals are uniquely vetted or trained in our beauty bar ‘hubs’, with over 70,000+ services completed and over 90%+ satisfaction. Our partnership with Seedrs was inspired by our customers, who suggested that the next step from advocacy is ownership”.
Jeff Lynn, Founder and CEO at Seedrs, said: “blow Ltd first came to my attention when a prominent later-stage investor mentioned to me in passing that she was a huge fan of the brand and would love to invest in a company like that. I looked into the business, saw that it had a compelling model and top-tier team, approached Dharmash to suggest that he give their customers and the wider investing public the chance to buy a stake in them. The rest is history, and we are delighted to be hosting the campaign on Seedrs."
