Viktor & Rolf names FKA Twigs to front latest fragrance Good Fortune

Published: 22-Jun-2022

The LP1 singer-songwriter-dancer will be the face of the Flowerbomb-owned brand

Viktor & Rolf has unveiled Good Fortune, its first major female fragrance line in seven years, with singer FKA Twigs as the face.

The Dutch fashion house described Good Fortune as an expression of "modern spirituality".

"[It resonates] with those who are on an inner path to discover the essence of their being, sending out an invitation to women wanting to embrace their inner modern mystic, to follow their own path and to create their own destiny," said Viktor & Rolf in a statement.

The new amber floral scent features top notes of fennel and gentian flower, followed by a jasmine heart note and a base of bourbon vanilla.

FKA Twigs is an English singer-songwriter-dancer who rose to fame with her debut studio album LP1.

Designers and brand founders Viktor Horsting and Rolf Snoeren claimed to have been "fans of Twigs for years".

"Not only is she one of today's biggest pop stars, she's also hugely creative. She's an icon and absolutely the right personality for Good Fortune," they continued.

FKA Twigs added: "Scent has always been an integral part of my sensory world and being able to creatively collaborate with Viktor & Rolf on this project has been very fulfilling.

"I feel there's this bond that unites us. Becoming part of their universe feels like magic, a dream come true."

The singer will star in the brand's campaign film, in which she wrote the advert's song 'Killer'.

FKA Twigs joins actress Anya Taylor-Joy as a face of Viktor & Rolf fragrances.

Taylor-Joy was hired to front Viktor & Rolf's best-selling Flowerbomb line in 2019.

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