Ulta Beauty enters shop-in-shop partnership with Target

By Becky Bargh 11-Nov-2020

The new beauty concept, Ulta Beauty at Target, will bring beauty to the masses at hundreds of Target destinations across the US

Ulta Beauty enters shop-in-shop partnership with Target

The US’ largest beauty retailer Ulta Beauty and retail corporation Target have entered a new strategic partnership, expanding their beauty businesses to the masses.

The shop-in-shop concept, dubbed Ulta Beauty at Target, aims to transform the beauty landscape with more than 100 concessions in Target locations, launching in 2021.

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Set to be an extension of Target’s beauty offering, the space will mirror Ulta Beauty’s in-store ...

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