The colour cosmetics market meets next-gen formulation demands

By Julia Wray | Published: 10-Nov-2017

The needs of today’s vibrant colour cosmetics market are being met by new-generation colourants, delivering intense shades, standout effects and added benefits. Julia Wray looks at the latest products on the market for use in make-up and beyond

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The global colour cosmetics market is estimated to grow to US$77.7bn by 2020, while hair colour products contribute up to more than one fifth of the global hair care market.

And in a crowded marketplace, body and bath products that are colourful, glitzy and/or transformative stand ahead of the competition.

Therefore, it stands to reason that the market for the ingredients used to colour such products is competitive and constantly evolving too.

Sensient’s Unipure Black LC998 adds an intense blue-ish shade to eyeliners and mascaras

Sensient’s Unipure Black LC998 adds an intense blue-ish shade to eyeliners and mascaras

Back in black

The smokey eye is a perennial favourite among consumers, and brands are continually adding to the toolkit their customers need to achieve the best possible result. Suppliers are likewise enabling formulators to add to their toolkit.

For the creation of intense black eyeshadows there is Covalumine Triple Black AS from Sensient. This technology involves the company’s Unipure Triple Black LC 990 on alumina and coated with triethoxycaprylylsilane.

Stated benefits for formulators include its

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