Sampling success in Dragon’s Den

Published: 10-Dec-2007

Sampling Innovations has developed a sampling programme for two new fragrances created by perfume expert David Pybus.


Sampling Innovations has developed a sampling programme for two new fragrances created by perfume expert David Pybus.

This year Pybus was successful on the BBC show Dragon’s Den in securing an £80,000 investment from tycoons Peter Jones and Theo Paphitis to develop his Scents of Time range.

Sampling Innovations has produced a silver z-fold card designed to contain small vials of the two new fragrances, Pyxis and Nenufar.

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