Featuring targeted ingredients and sustainable packaging, the 47-year-old’s debut line taps into the beauty trends of today
Singer-songwriter royalty Pharrell William has lifted the lid on his debut skin care line Humanrace after years of keeping consumers in suspense.
The three-piece genderless set, which includes a cleanser, exfoliant and moisturiser, is said to fulfill the three key requirements of skin care: prepare, repair and protect.
Co-created with dermatologist Elena Jones, who has treated Williams since his mid-20s, and is said to be the key to his age-defying looks, the first product in the ‘Happy’ singer’s range is the water-less Rice Powder Cleanser.
Activated with water into a milky lightweight formula, the product uses alpha-hydroxy acids to melt away dead skin cells, reported Allure.
Meanwhile, the Lotus Enzyme Exfoliant is said to contain Williams’ favourite ingredient: glycolic acid, specifically 8%, to activate skin renewal.
Completing the range is the Humidifying Cream, containing snow mushroom extract, said to act like hyaluronic acid, rice water and niacinamide.
Housed in bright green pots, the packaging emulates Humanrace’s sustainability credentials.
The containers are made from 50% post-consumer recycled plastic and have been developed with refillable technology to reduce plastic waste.
Humanrace is expected to go on sale on 25 November, via humanrace.com.
Pharell teased an impending beauty launch after filing for the trademark ‘Girl by Pharrell Williams’ and ‘Pharrell Williams Girl’ covering a host of beauty products in 2018.
While this new skin care range is the 47-year-old’s debut cosmetics line, and has not taken the name of his original trademark, Williams has formerly dabbled in the fragrance arena.
In 2014, he launched a unisex scent, Girl, with fragrance brand Comme Des Garçons, and teamed up with Chanel for the release of the brand’s Gabrielle scent.