P&G challenges indie brand Friction Free Shaving over ‘misleading’ claim

15-Jan-2020

The UK-based subscription brand has been ordered to stop using the phrase ‘friction free’ in relation to the efficacy of its products

P&G challenges indie brand Friction Free Shaving over ‘misleading’ claim

P&G has challenged a claim made by indie subscription brand Friction Free Shaving.

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The conglomerate lodged a complaint ...

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