Pure Beauty

Marks & Spencer justifies £11.50 hand sanitiser price tag after consumer backlash

Published: 19-May-2020

The retailer explained that the Belux hand gel remains ‘competitively priced’ at £2.30 per 100ml, which is 30p more per 100ml than its own-brand variety

You need to be a subscriber to read this article.
Click here to find out more.

Marks & Spencer (M&S) has backed its decision to sell a 500ml bottle of hand sanitiser for £11.50 in stores during the coronavirus pandemic.

After receiving criticism from consumers over the cost of the Belux gel, the retailer told Cosmetics Business that the product is “competitively priced”

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.

You may also like