The new complexion product launches with 40 shade options
Lisa Eldridge has announced a new addition to its Seamless Skin complexion range, The Foundation.
The UK colour cosmetics brand introduced the product exclusively to its Covent Garden flagship.
Currently available in 40 shades, The Foundation has a lightweight but buildable finish.
Make-up artist Eldridge, who founded her namesake brand in 2018, recommends starting with a small amount to “build up a desired level of perfection”.
Formulated with natural tea extract uji, bamboo stem extract as well as glycerin, the product is suitable for all skin types including sensitive skin.
The range is exclusively available from Lisa Eldridge Covent Garden now and will be available globally on 6 November.
The new base product joins existing skus in the Seamless Skin line up, including a liquid blush and highlighter.
The brand has also introduced Seamless Blend Brushes.
Using synthetic hair, the brushes boast ergonomic Japanese Cherry Blossom wood handles and are 100% vegan.