A list of 27 beauty players have joined as pioneer companies for Cosmetics Europe’s sustainability initiative Commit for Our Planet.
Described by the European personal care association as an ‘unprecedented’ industry-wide push, Commit for Our Planet aims to reduce the sector’s environmental footprint in Europe.
The initiative encourages all cosmetics and personal care companies to take part in a joint industry effort to reduce greenhouse gas emissions, improve packaging solutions and act for nature.
The initiative’s 27 partner companies are AVA Cosmetic Laboratory, Babaria, Beiersdorf, Börlind, Bruno Vassari, Colgate Palmolive, Cosnova, Coty, Dalli Group, Floslek, Gardiner Family Apothecary (Elave), Global Cosmed, Henkel, Keune, La Biosthétique, L’Occitane, L’Oréal, LVMH, MartiDerm, Naos, Natura Bissé, Salerm Cosmetics, Schwan Cosmetics, SystemKosmetik, Unilever, Wala and Weleda.
Via the initiative, Cosmetics Europe said it would provide tools and guidelines to support companies in delivering on their sustainability commitments.
On an annual basis, the association plans to report on the overall action against the commitments to demonstrate industry progress and positive environmental impact.
“While many cosmetics and personal care companies are already making significant environmental progress on their own, Commit for Our Planet aims to further raise the bar for sustainability across the sector by collectively stepping up and amplifying efforts as an industry through joint action,” said John Chave, Director General at Cosmetics Europe.
“We developed the initiative to be inclusive of the whole industry, with commitments that can be tailored to all company sizes and types, regardless of Cosmetics Europe membership or where they stand in their sustainability journeys.
“This is to ensure that there is an opportunity for everyone to help meet the societal and planetary needs.”
Interested parties can find out more about Commit for Our Planet at commitforourplanet.cosmeticseurope.eu.
Industry-wide sustainability initiatives
Cosmetics Europe’s project is one of several in recent years bringing together competitor beauty industry players for the greater good.
An initiative led by Science Group Sustainability and supported by global companies including Procter & Gamble aims to develop key principles for carbon reduction.
Yesterday, meanwhile, luxury goods firm Kering announced it was teaming up with L’Occitane (also a Commit for Our Planet partner company) to launch a Climate Fund for Nature.
The move will see both companies pledge €140m to conservation, biodiversity and regenerative projects in the countries where they source raw materials.