Halal beauty goes mainstream


Demand for halal cosmetics has been rising, taking it from a niche sector to a mainstream movement. This year, in-cosmetics Asia is launching the Halal Cosmetics Zone. Cosmetics Busines spoke with two participants about making halal cosmetics and their thoughts on this brand-new feature

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Halal cosmetics is enjoying a surge in popularity. Allied Market Research predicts a 15% year-on-year increase for the sector to US$54bn by 2022, buoyed by not-necessarily-religious consumers who are increasingly moving away from the use of animal-derived ingredients.

Increasingly, halal compliance is trumping considerations including packaging and organic ingredients, with 58% of Indonesian women preferring to use halal cosmetics (Research and Markets).

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