Givaudan Active Beauty has introduced an active ingredient that is said to offer skin a ‘second youth’ by resetting its cellular memory.
Crafted by green fractionation of Terminalia sericea roots, Sericoside fits a well-ageing claim and claims to restore skin to its best version
According to Givaudan Active Beauty, when it comes to anti-ageing, consumers want to see a reduction in lines, wrinkles and skin sagging, with 75% of women considering these the signs of ageing most responsible for looking older.
In response, the ingredients company launched a natural ingredient to rejuvenate and regenerate the skin, two claims loved by 66% of consumers when asked for expected anti-ageing benefits of a skin care product.
“Sericoside is a pure molecule obtained from the roots of Terminalia sericea, a tree that grows in the miombo forest of Central and Southern Africa,” said Giada Maramaldi, Personal Care Category Manager at Givaudan Active Beauty.
“Through cellular reprogramming, Sericoside acts on multiple aspects of skin regeneration, activating many endogenous resources like antioxidant defences to reduce under-eye bags and dark circles while also firming the skin.
“As an anti-ageing ingredient, Sericoside acts on skin texture and density by reducing wrinkles, fatigue and roughness aspects.”
In clinical tests on volunteers, Sericoside demonstrated significant results when formulated at low dosage (0.5%).
Skin elasticity and firmness were evaluated using a cutometer on the right cheek at the baseline, at D15 and D30.
After only one month of application, skin tonicity had improved by 19.8% and signs of fatigue decreased by 16.5%.
A positive effect was also exhibited on dark circles with 45% of the panel showing a perceptive improvement, along with a reduction in volume of under-eye bags.
A Dream Contour eye-cream containing Sericoside has been formulated to reduce the appearance of wrinkles and dark circles.
