As heat turns up on beauty brands to create better eco-friendly packaging alternatives, Anglo-French manufacturer Arjowiggins has unveiled a new barrier paper alternative.
Named Sylvicta, the paper is translucent and acts as a barrier to keep cosmetics and food products fresh.
The product uses a high barrier to oxygen and fragrance in order to reduce the degradation of beauty products, prolonging shelf life.
Arjowiggins said its R&D team had been able to make the paper by using natural bonding without the need for any harmful chemicals.
Unlike much flexible packaging, the paper is fully recyclable, compostable, aquatic degradable and made from renewable raw materials.
“Despite the ongoing movement towards more sustainable packaging, in the cosmetics sector plastics still remain a popular choice, largely for practical reasons,” said Christophe Jordan, Managing Director of the translucent papers division at Arjowiggins.
“Until now, most of the existing offers, mainly in single-use packaging, use unrecyclable, multi-layed laminates incorporating plastics or aluminium foil.”
Sylvicta also boasts a number of creative opportunities; it can be foil stamped, glued, embossed, printed in offset, laminated to cards or coated with heat or cold-sealable materials.
“The good news is cosmetics brands looking for a fully recyclable, compostable and biodegradable paper packaging need look no further than Sylvicta – the product is simply revolutionary,” added Jordan.
“It can help to create the circular economy society we all desire.”