Beauty vlogger Michelle Phan has started an online comic, Helios: Femina. The idea was apparently a dream of Phan’s since she was a child, and she first announced it last July, at which time it was called The Enchantress.
Michelle Phan launches Helios: Femina online comic
The top beauty vlogger's comic will roll out for free on Line Webtoon site
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Merit Beauty taps Girls star Jemima Kirke to front tubing mascara campaign
Read moreThe millennial actress, best known for her work in television shows Girls and Sex Education, is the face of the US minimalist beauty brand’s new Clean Volume tubing mascara
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Finance
Rituals Profit Pledge charitable initiative is defying beauty market turmoil. Here’s how…
The Dutch beauty brand’s Profit Pledge initiative donates 10% of its annual income to charitable causes despite good or bad financial results. But in the face of global and geopolitical turmoil, how can Rituals maintain such a considerable level of donation?
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Ingredients
Beauty drops fresh innovations as ‘tech neck’ and GLP-1 skin concerns continue to rise
A flurry of fresh neck-focused products have landed on the beauty market in 2026 to provide solutions to the rising prevalence of ‘tech neck’ concerns in younger consumers, and the impact of GLP-1 medications on volume loss in this area
Distribution
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Marketing
CeraVe won the influencer marketing battle in May with a viral campaign, while Patrick Ta was also a talking point
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