Beautyfor is a new nonprofit that provides a sustainable second life to cosmetic products that would otherwise go to waste.
Beauty editor founders Gabby Shacknai (pictured, left) and Zoë Weiner (right) explain how the initiative is solving overstock issues and raising money for good causes.
What is Beautyfor?
Beautyfor is a new editor-led nonprofit working to make the beauty industry a more sustainable, philanthropic and community-driven place.
Our organisation partners with brands big and small to receive donations of their overstock products, which we then sell at discounts of 25% or more at experiential pop-up sales with all proceeds going to charity.