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Make Up For Ever
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Trending Articles
Cosmetics Business reveals the top 5 fragrance trends of 2024 in new report
From the new wave of 'edible' perfumes to smelling 'expensive' and 'loud budgeting' with dupes and affordable formats: perfume is captivating consumers at every level
Colgate-Palmolive and P&G lag behind Unilever at cutting back emissions
A study by Planet Tracker found some FMCG companies’ emissions were seven times higher than the recommended level
Nivea helps push Beiersdorf sales to €4.9 billion in H1
Sun protection was pinpointed as a strong performance segment for the German giant's Nivea, Eucerin and Aquaphor brands
Beiersdorf opens 'agile working' campus in Hamburg
The 51,000sqm space includes a newly-built corporate headquarters
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Cosmetics Business Picks: 7 new launches to know in May
Cosmetics Business takes a look at the new skin care and make-up launches that have been released in May
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22-24 May | Shanghai, China
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Make Up For Ever ramps up digital presence with Perfect Corp partnership
The new AI-powered Shade Finder will match consumers’ ideal foundation shades and give personalised product recommendations
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Lush unveils sushi-style restaurant conveyor belt for new in-store gifting service
Shoppers will be able to choose from more than 100 plastic-free products at three UK stores
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R&B singer Kehlani is Make Up For Ever's new ambassador
The collaboration is the first brand partnership for the performer, who will star in the Aqua XL campaign visuals
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Colour Cosmetics
The Makeup Show debuts anniversary collection
The US trade event is launching a special anniversary collection with its exhibitors
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