Following a wave of BB and CC creams, Estée Lauder is premiering the EE cream. The Enlighten Even Effect Skintone Corrector SPF 30 is part of the brand's Enlighten Skintone Correcting Collection, a regimen promising naturally glowing, even-toned skin. Based on new insight into the cycle of pigmentation, the formulas are designed to break the cycle of daily assaults and irritation which leads to hyperpigmentation and dark spots.

Lauder leads the way with EE cream
Following a wave of BB and CC creams, Estée Lauder is premiering the EE cream – the Enlighten Even Effect Skintone Corrector SPF 30
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Nostalgia is the real winner of 2025 as discontinued beauty products make a comeback
Read moreIn the year of cosmetics comebacks, with the likes of Kylie Cosmetics, Kayali, The Ordinary and Lancôme all pulling products from the vault, Cosmetics Business explores why consumers are craving a side of nostalgia with their beauty servings
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Colour Cosmetics
Nostalgia is the real winner of 2025 as discontinued beauty products make a comeback
In the year of cosmetics comebacks, with the likes of Kylie Cosmetics, Kayali, The Ordinary and Lancôme all pulling products from the vault, Cosmetics Business explores why consumers are craving a side of nostalgia with their beauty servings
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Skin Care
Estée Lauder’s product placement in Netflix’s Nobody Wants This faces social media backlash
The Netflix romcom series, starring actress Kristen Bell, has come under fire by social media users for feeling like “one giant ad” in reference to product placement partnerships with Estée Lauder and more