Isetan Mitsukoshi taps into Chinese New Year shoppers

Published: 29-Jan-2015
Colour Cosmetics Retail

The Japanese retailer is due to roll-out a special cosmetics campaign

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Isetan Mitsukoshi taps into Chinese New Year shoppers

Japan’s Isetan Mitsukoshi is tapping into the expected influx of tourists shopping at its Mitsukoshi Ginza Store during the Chinese New Year’s spring festival period.

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One of France’s most historically rich brands of fragrance and cosmetics makes debut in Tokyo\'s Isetan’s Shinjuku department store.
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