In pebble&co’s last feature for SPC, ‘Crafting the Expected’, in June 2015, we explored the transitioning of brands into the lucrative and limitless category of fragrance and beauty. We’re now delving deeper and exploring how we at pebble&co, as creators of bespoke fragrance collections, interpret a brand into scent – how we define and create what a brand smells like.
How to craft a signature scent
Fragrance should embody a brand's character, advise Sarah McCubbin and Tori Snowball
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How to transition your brand into beauty
Read morepebble and co explain why brands in various sectors are eyeing the beauty industry
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Fragrance
CPL Aromas brings fragrance innovation to life at in-cosmetics Asia in Bangkok
CPL Aromas, the world’s largest fragrance-only fragrance house, once again captivated visitors at in-cosmetics Asia, held at BITEC Bangkok from November 4th to 6th, 2025. Participating at the exhibition for the second consecutive year, the company brought to life a dynamic stand to present its creations and connect with both regional and international visitors
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Fragrance
Exclusive: Orebella’s 2026 expansion plans and the GM leading Bella Hadid’s vision
Alison Romash, General Manager for model Bella Hadid’s alcohol-free fragrance brand Orebella, speaks exclusively to Cosmetics Business about how the brand broke the British market and what is in store for 2026