The Beauty Forum, which took place this year on 12 October as part of the Packaging Innovations London event, is always a great generator of ideas and debate on the topic of beauty packaging; 2018’s edition was no different, with hot topics including packaging in the online era and an honest approach to sustainability.
How do the experts make sustainable beauty that sells?
A beautiful, sustainable cosmetics brand is not going to make the world a better place if it fundamentally fails as a business. So, how can start-ups approach eco in a practical way? This was a major theme of The Beauty Forum at 2018’s Packaging Innovations London
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