Giorgio Armani signs Beyonce Knowles as the face of new fragrance

Published: 11-May-2007

American singer and actress Beyonce Knowles has signed a deal with Giorgio Armani to be the face of its newest fragrance, Emporio Armani Diamonds. Knowles is set to appear in advertisements for the scent with the launch set for stores in the US this coming autumn.

American singer and actress Beyonce Knowles has signed a deal with Giorgio Armani to be the face of its newest fragrance, Emporio Armani Diamonds. Knowles is set to appear in advertisements for the scent with the launch set for stores in the US this coming autumn.

See more

You may also like

Regulatory

MSL Solution Providers celebrates 25 years of scientific and regulatory excellence

Read more
2026 marks 25 years of MSL Solution Providers, one of the UK’s leading microbiological testing and regulatory houses for cosmetics, personal care and household cleansing products

Trending Articles

  1. Estée Lauder Companies’ boss reveals reason why Puig merger talks failed Stéphane de La Faverie, the President and CEO of Estée Lauder Companies, has lifted the lid on negotiations between the two beauty giants and its approach to M&A
  2. The wait is over: Rhode’s highly-anticipated bronzers and luminizers launch this month Hailey Bieber is expanding her beauty brand’s cosmetics product family with the addition of its first-ever bronzer, Pocket Bronze, and luminizer, Highlight Milk, which launch as part of the Rhode Summer Collection this month
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    Move over, mascara – Tarte Cosmetics just launched a tubing eyeliner The latest launch from Tarte Cosmetics sees the make-up brand’s mascara tubing technology applied to a liquid eyeliner. Founder and CEO Maureen Kelly tells Cosmetics Business all about the launch
  4. LVMH names former Lancôme executive President of Sephora Collection Sylvia Tournery, former Global Deputy General Manager of L’Oréal-owned Lancôme, has been appointed President of LVMH’s Sephora Collection to drive its ‘next phase of growth’
  5. You need to be a subscriber to read this article.
    Click here to find out more.
    Analysis: How are Gen Alpha navigating beauty in 2026? Socially and environmentally conscious by default, Gen Alpha are seeking playfulness and experiences from beauty. But drawn in by social media, parents also play a key role in helping them shape formative routines and healthy habits, as do brands

Upcoming event

Anti-Ageing Skin Care Conference

23-24 June 2026 | London, UK See all

You may also like

Regulatory

MSL Solution Providers celebrates 25 years of scientific and regulatory excellence

2026 marks 25 years of MSL Solution Providers, one of the UK’s leading microbiological testing and regulatory houses for cosmetics, personal care and household cleansing products
Recruitment

Fast-track your career with an MPS degree for beauty industry professionals

FIT’s Master of Professional Studies (MPS) in Cosmetics and Fragrance Marketing and Management provides executive-level training by leaders and trailblazers in the cosmetics and fragrance industries
You need to be a subscriber to read this article.
Click here to find out more.
Fragrance

Exclusive: Jo Malone London teams up with viral star Tiny Chef to promote Veggies Collection fragrances

The Estée Lauder Companies-owned brand has collaborated with Tiny chef, a viral stop-motion animated herbivore character, to promote its new vegetable-inspired scent range, Veggies Collection, and take fragrance fans over the garden wall
You need to be a subscriber to read this article.
Click here to find out more.
Marketing

Deciem launches Pride campaign highlighting ‘everyday’ moments of 2SLGBTQIA+ love

The new campaign from the parent company of The Ordinary serves as an antithesis to ‘rainbow capitalism’, focusing instead on supporting the 2SLGBTQIA+ community year-round
Regulatory

Revolution Beauty investigation closed by UK financial watchdog

Three years after launching a probe into cosmetics company Revolution Beauty, the UK’s Financial Conduct Authority is taking no further action
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Cosmetics Business picks: 8 new summer beauty must-haves

A long-awaited bronzer drop from Hailey Bieber's Rhode, watercolour formulas by Refy, luxury glow-boosting launches from Dior and Dolce & Gabbana and merch for furry friend by Glossier are amongst this week’s biggest beauty launches
Manufacturing

Givaudan to take majority stake in Eurofragrance

Givaudan’s acquisition of a stake in the Spanish fragrance house is part of the Swiss ingredients supplier’s 2030 strategy
Subscribe now