Whether you call it aluminium, or aluminum – in the vein of Louis Armstrong’s tom-ay-to, tom-ah-to song – the future is looking shiny for the 13th element on the periodic table.
Long used to house aerosol products, like deodorants, hair sprays, sunscreens and mousses, aluminium is increasingly being adopted as the material of choice for eco-friendly refill packs, and continues to be an object of innovation in terms of usage and materials technology.
The reasons for its popularity are manifold, says Gregor Spengler, who is Head of Packaging, Recycling & Sustainability at Aluminium Deutschland, Secretary General of the International Organisation of Aluminium Aerosol Container Manufacturers (AEROBAL) and Secretary General of the european tube manufacturers association (etma).
“Aluminium provides optimal product protection thanks to its extraordinary barrier properties,” he explains. “Compared with other materials, aluminium packaging is corrosion resistant and shows no signs of material ageing. It is a premium material with a special shine, which provides an eye-catching, upmarket appeal to the consumer.”