Explore Unique with Innospec: Original thinking in Beauty and Personal Care

Published: 17-Oct-2023

Innospec recognises that beauty has no limits and is for every generation

With Innospec set of trend-based solutions you can design your unique formulation for skin, hair, and body care. Their global team has the technical expertise and the market understanding to develop on-trend formulations that capture the physical and sensory attributes consumers want. Whether it’s a silky after-feel, ease of rinseability, or luxurious foam, Innospec knows what makes a successful formulation and how to impart a unique experience to go along with it.

Innospec recognises that beauty has no limits and is for every generation. Indeed, with Innospec 10 trend-based solutions, which meet the specific needs of every generation, you can design your unique formulation for skin, hair, and body care. From budget, types of products, views on sustainability, and brand loyalty, Innospec knows what each generation prefers for their daily personal care routines.

  • Silent Generation (ages 77-94): Luscious & Luxury Body Cleanser
  • Baby Boomers (ages 58-76): Aqua Burst Cream; Butter Rich Shampoo
  • Generation X (ages 42-57): Naturally Clean Facial Cleanser; Pomegranate Paste Cleanser
  • Generation Y/Millennials (ages 26-41): Duo-One Shampoo & Conditioner Bar; Healthy Scalp Shampoo Bar; Hair Bonding Serum
  • Generation Z (ages 10-25): Super Sustainable Shampoo Concentrate; Paper Pocket Cleanser- 2022 Laura Marshall Award winning formulation

Visit Innospec at Sepawa, stand A178-180, October 25-27; SCS Formulate, stand 1018, November 14-15; Making Cosmetics, stand 122, November 22-23.

Let Innospec help you transform the ordinary into something special that will work beautifully for you!

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