As further scrutiny is being placed on companies to produce more sustainable packages, the fragrance and cosmetic industry is one that is trying to overcome this challenge.
Being a market that is notorious for overt bottles and excess packaging, going ‘green’ is a solution in which the industry is taking notice.
David Warren, Commercial Director at Clarke Rubicon, says: “Today, in our far more environmentally conscious world, with sustainability the buzzword in many areas of our daily lives, packaging is much more centre stage and often criticised for its