Demystifying AI myths for beauty brands

By Julia Wray | Published: 12-Dec-2023

Element’s David Pina discusses AI, its opportunities for beauty designs and why AI will always need a human touch

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Element Beauty Group is a turnkey solutions provider for niche and indie beauty brands, based in North America.

It has been at the forefront of experimenting with AI to enhance the incubator journey of its brands, and has now launched Element AI, a service designed to revolutionise and expedite the development process of new beauty solutions.

David Pina, Executive Creative & Innovation Director at Element Packaging, talks about the AI opportunities for the beauty industry.

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