Cosmetics Business reveals the 5 latest fragrance trends in new report

Published: 15-Jul-2020

Fragrance has been hit hard by the Covid-19 outbreak. This report reveals how digital transformation and re-evaluation of product could prepare the category for the future

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Report introduction: At a glance

What's in this report?


Top 5 insights:

1. Next stage strategies

2. Home fragrance

3. Multifunctional scents

4. Online opportunities

5. Notes for a new world

Country highlights


Global value & growth, 2019

Total fragrances market. Source: Euromonitor International

Total fragrances market. Source: Euromonitor International

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