Charles Worthington to celebrate 25th anniversary by collaborating with BAFTA on new range
Products will hit UK shelves in February
The range comprises five products said to give hair extra volume and bounce and this ties in well with the fact that Charles Worthington will be doing the hair of celebrities and presenters at the BAFTA Awards in February, the same month the collection goes on sale.
The products comprise Full Volume Shampoo and Conditioner, Body Booster Mousse, Mussed up Texturising Spray and Big Bounce Spray. Prices will start from £5.10
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Monday Haircare’s Jaimee Lupton’s billion-dollar mission to democratise beauty – and launch 20 new brands
Read moreJaimee Lupton, founder of Monday Haircare and body and fragrance brand Daise, on building and scaling winning brands, reaching AUD $1bn sales this year and why she is going to launch 20 more brands
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Body Care
![Monday Haircare’s Jaimee Lupton’s billion-dollar mission to democratise beauty – and launch 20 new brands]()
Monday Haircare’s Jaimee Lupton’s billion-dollar mission to democratise beauty – and launch 20 new brands
Jaimee Lupton, founder of Monday Haircare and body and fragrance brand Daise, on building and scaling winning brands, reaching AUD $1bn sales this year and why she is going to launch 20 more brands
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Ingredients
![Kromboost: Protein bioactive for hair longevity]()
Kromboost: Protein bioactive for hair longevity
Kromboost is Provital's bioactive, upcycled hydrolyzed barley protein active, sourced from local malt rootlets. Rich in peptides, polyphenols and serine, it strengthens hair, boosts hydration and shields dyed colour from heat damage. Ex vivo studies show up to 152% less breakage and 199% better colour retention in leave-on, plus 166% in just one 3-minute rinse-off wash. Cosmos approved, Halal and Vegan certified, 100% natural origin. Used at 2%.
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