Byoma is entering the next phase of growth in 2026, as the skin care player doubles down on increasingly communicating its science claims and product innovation.
The Bansk Group-owned business, founded by Marc Elrick in 2022 under his Future Beauty Labs incubator, is kicking off its new era with the launch of debut Bio-Collagen Radiance Facial Mask.
Formulated with biomimetic Bio-Collagen and Byoma’s Tri-Ceramide Complex, the mask serves as a prime way to communicate its science prowess and focus on clinical trials to consumers.
This is a particular pain point for Elrick, who says that he laments the amount of “fake science” present within the beauty industry.
“For us, Byoma 2.0 was influenced and inspired to [oppose] fake science, and to really build a brand around true clinical efficacy and science,” explains Elrick.
“We want to shape the future of industry, and inspire positive change to encourage other brands – large and small – to really show up for the customer in the way that they deserve.”
Here is everything you need to know about Byoma 2.0 and the brand’s goals for 2026.
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