Bumble & Bumble named the most talked about hair care brand among influencers and media

By Sarah Parsons | Published: 5-Feb-2019

The Estée Lauder Companies-owned brand sought off GHD and L'Oréal to the number one spot

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Bumble & Bumble has scooped the top prize for the most media coverage in 2018, beating GHD and L'Oréal Professional.

According to media intelligence company My Market Insight (MMI),

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