Bubble Skincare is seeking to expand and strengthen its position in the beauty market by exploring a potential deal for the brand.
The US skin care brand, founded by Shai Eisenman, has allegedly tapped independent investment-banking advisory service Centerview Partners to explore the company’s options.
"At this stage, we don’t have additional information to share beyond the fact that we’ve engaged Centerview Partners to help us explore strategic opportunities that can support and accelerate our continued growth," Eisenman told Cosmetics Business.
"Our focus, as always, remains on building the brand and serving our community in the most meaningful way."
Eisenman established Bubble in the US in 2020, initially focusing on the teen skin care market before expanding its consumer base further.
It is stocked in 12,000-plus stores across North America in retailers including CVS, Ulta Beauty and Walmart, and its Slam Dunk Moisturiser sells out every 10 seconds.
In 2023, the brand set its sights on the UK market via an exclusive partnership with health and beauty giant Boots.
It has recently named American actress Leighton Meester its first-ever celebrity Brand Ambassador to help accelerate its growth.