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Vichy Laboratoires partners with Paris Saint-Germain football club to accelerate its reach in sport
Read moreThe L'Oréal-owned skin care brand’s partnership blends French football club Paris Saint-Germain’s elite sporting team with Vichy Laboratoires' dermatological science and high-performing skin care and hair care
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Marketing
Vichy Laboratoires partners with Paris Saint-Germain football club to accelerate its reach in sport
The L'Oréal-owned skin care brand’s partnership blends French football club Paris Saint-Germain’s elite sporting team with Vichy Laboratoires' dermatological science and high-performing skin care and hair care
Ingredients
Merit expands its presence in fragrance with second scent launch, New Wave
The minimalist beauty brand is extending its fragrance offering with New Wave L’Extrait de Parfum, which claims to break ‘the traditional rules of perfumery’ by reimagining a classic Ambre 83 structure. It follows on from the success of Merit’s first fragrance launch, Retrospect
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Marketing
Lancôme unveils ‘I’m Fine’ platform to support women’s mental health and drive ‘positive societal change’
The new global programme by the L’Oréal-owned beauty brand aims to raise awareness around women’s mental health, with Lancôme Brand Ambassadors Demi Moore, Christy Turlington, Zoé Saldaña and Vanessa Kirby sharing personal stories
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Finance
Rituals pledges €20 million to improve youth mental wellbeing worldwide
The Dutch beauty brand is investing €20m in youth mental wellbeing programmes over the next two years to help ‘proven approaches reach more young people’, supporting initiatives focused on creating ‘resilience’ and ‘connection’