In this article from the March issue of SPC, Lydia Roscoe from Beauty 1st Studios offers top tips for brands to make the most out of video marketing.
Top tips for video marketing
The ‘dos’ and ‘don’ts’ of creating engaging content
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Packaging
Cosmoprof Asia 2025 celebrates beauty innovation: Finalists and jury revealed for the awards
Read moreThe spotlight is on innovation and creativity as Cosmopack Asia and Cosmoprof Asia announce the finalists of the prestigious Cosmopack Asia & Cosmoprof Asia Awards, curated by BEAUTYSTREAMS
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Marketing
CPL Aromas and Bontoux Inaugurate the CPL Aromas School of Radiance in Madagascar: A Commitment to Education and Community
CPL Aromas, a global leader in the fragrance industry, together with its partner Bontoux, celebrated the official opening of a new school in Fanivelona, a remote village in eastern Madagascar
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Colour Cosmetics
'Queen of Brows' Anastasia Soare reveals how she built beauty empire in memoir
The founder and CEO of colour cosmetics brand Anastasia Beverly Hills gives before untold insight into her career journey as a single mother in her new book, Raising Brows: My Story of Building a Billion-Dollar Beauty Empire