In this article from the March issue of SPC, Lydia Roscoe from Beauty 1st Studios offers top tips for brands to make the most out of video marketing.
Top tips for video marketing
The ‘dos’ and ‘don’ts’ of creating engaging content
You need to be a subscriber to read this article.
Click here to find out more.
Click here to find out more.
You may also like
Trending Articles
-
You need to be a subscriber to read this article.
Click here to find out more. -
You need to be a subscriber to read this article.
Click here to find out more.
You may also like
You need to be a subscriber to read this article.
Click here to find out more.
Click here to find out more.
Fragrance
Armani Beauty ambassador Jonathan Bailey fronts new ‘The Power of Will’ interview series
British actor Jonathan Bailey, who is ambassador for Armani Beauty’s I Will men’s fragrance, stars in a new video series for the scent, alongside fellow ambassadors, musician J Balvin, Formula 1 driver Carlos Sainz and entrepreneur Simon Squibb
You need to be a subscriber to read this article.
Click here to find out more.
Click here to find out more.
Fragrance
Mona Kattan’s Kayali expands gourmand fragrance line Yum with Vanilla Cupcake I 108
The scent-layering brand is bolstering its hero House of Yum gourmand fragrance collection with birthday cake-inspired Vanilla Cupcake | 108. Kayali CEO Mona Kattan explains why this was a ‘natural next chapter’ for the business
You need to be a subscriber to read this article.
Click here to find out more.
Click here to find out more.
Finance
Sephora UK MD on 2027 expansion plans and the M&S store partnership: ‘Now we want proximity’
Hot off hosting its beauty festival, Sephoria, in the UK for the first time, UK MD Sarah Boyd reveals the retailer’s 2027 expansion plans for the region, including a third boutique, more large-format stores, and what Sephora’s upcoming shop-in-shop concept with British multinational retailer Marks & Spencer (M&S) will actually entail