The average human scalp is covered with 100,000 hair follicles. Although that sounds like a hefty supply, no new follicles are formed after birth, so you will certainly want to hang on to every follicle for as long as you can. Around the age of 30, both men and women will start losing hair, although men tend to lose it at a much faster rate. Hair naturally thins with age, but there are many other factors that can contribute to excessive shedding, including genetics, medications, hormones, illness and stress. Over time, the hair follicles shrink and eventually they stop growing altogether. This is due to a shortening of the anagen cycle, which gradually stops altogether.
The new breed of hair loss treatments
From at-home products to surgical solutions, Wendy Lewis reports on the latest game-changing techniques
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Cosmetics Business Picks: 10 new beauty launches for April 2026
Read moreThis week’s biggest beauty launches include effective skin care for newborns and babies, Dyson’s technology shrunken down to travel size, a mint-green colour correcting powder from Laura Mercier and a limited-edition drop from Half Magic inspired by HBO’s Euphoria
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Body Care
Cosmetics Business Picks: 10 new beauty launches for April 2026
This week’s biggest beauty launches include effective skin care for newborns and babies, Dyson’s technology shrunken down to travel size, a mint-green colour correcting powder from Laura Mercier and a limited-edition drop from Half Magic inspired by HBO’s Euphoria
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Ingredients
Lubrizol launches Oilkemia 7S polymer, Redefining Texture and Performance in Oil-Based Beauty Formulations
CLEVELAND, Ohio, April 14, 2026 – Lubrizol presents new Oilkemia 7S polymer, a powerful and highly versatile biodegradable rheology modifier designed for oil-based systems. Developed to deliver maximum thickening efficiency, clarity, suspension, and long-lasting stability, Oilkemia 7S polymer also provides a pleasant, non-tacky sensory experience, meeting the growing demand for textures that perform as beautifully as they feel
Ingredients
Lubrizol Introduces Arbalon RC-76 Cellulose Liquid: Science-Driven Performance for Sustainable Formulations
CLEVELAND, Ohio, April 14, 2026 – Lubrizol announces the launch of Arbalon RC-76 cellulose liquid, a highly functional, cationic, cellulose-derived rheology modifier designed to meet the evolving needs of modern personal care formulations
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