Sweet like chocolate

Published: 4-May-2006
Hair Care


US hair care brand Sexy Hair has tapped into the trend for gourmand fragrances with its latest hair cleanser, Chocolate SoyMilk Shampoo. The sulfate-free product is chocolate milk scented and incorporates chamomile, nettle and horsetail extract to add shine and smoothness to hair while sunscreens help to prevent colour fade. The product, which is packaged in a milk/vitamin style bottle, is suitable for all hair types. Sexy Hair has also reformulated its SoyMilk Shampoo & Conditioner and Soy Smoothie Bodifying Lotion. The shampoo and conditioner contain the same soy blends of amino acids and soy proteins to prevent hair damage, while the shampoo contains increased panthenol for added protection and shine and polyquaternium-44 for added moisture. The conditioner is formulated with polyquaternium-37 to smooth and seal the hair cuticle and increased panthenol. The Bodifying Lotion now adds body and smoothes hair, helping to replace amino acids that blow drying takes out of the hair.

Prices: $11.50 - $15.95

Launch: Worldwide

Availability: Now

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