The beauty industry still has a serious issue in terms of sustainability in 2022.
Beauty businesses across the globe have been estimated to generate about 421,000 pounds of waste daily, according to research from salon scheduling platform Zolmi.
But a spotlight has often been cast on the professional salon industry when it comes to its environmental impact. Through the course of a single business day, salons can produce an immense amount of beauty waste.
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The salon industry still has a long way to go in terms of improving its impact on the planet. Cosmetics Business looks at five sustainable salons whose innovations are pushing environmental standards forward
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Ingredients
Kromboost: Protein bioactive for hair longevity
Kromboost is Provital's bioactive, upcycled hydrolyzed barley protein active, sourced from local malt rootlets. Rich in peptides, polyphenols and serine, it strengthens hair, boosts hydration and shields dyed colour from heat damage. Ex vivo studies show up to 152% less breakage and 199% better colour retention in leave-on, plus 166% in just one 3-minute rinse-off wash. Cosmos approved, Halal and Vegan certified, 100% natural origin. Used at 2%.
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