Scent and sound: Aesop debuts Worldwide FM radio shows for Othertopias fragrance launch

Published: 11-Oct-2021
Fragrance Marketing

The premium beauty brand has announced the launch of three radio shows to coincide with the release of its new Eaux de Parfum collection

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Scent and sound: Aesop debuts Worldwide FM radio shows for Othertopias fragrance launch

Aesop, the premium beauty brand, is exploring the interplay between scent and sound through a new partnership with online radio station Worldwide FM.

To mark the launch of its new range of Eaux de Parfum,

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